Useful Quotes by Theorists

These will help to clarify some key Media Studies concepts, you should try to memorise a few, thinking about how you could include at least one of them in each of the Section B essay questions (although they are just as useful for Section A too).


“The systems of power cannot be maintained by force alone. People have to do things, willingly and happily to keep the powerful people on top.” Gramsci Continue reading “Quotes”

MEST 3 Revision Checklist


  • Representation and Stereotyping
  • Media effects
  • Reality TV
  • News Values
  • Moral Panics
  • Post 9/11 and the media
  • Ownership & Control
  • Regulation and Censorship
  • Media Technology and the digital revolution – changing technologies in the 21st century
  • The effects of globalisation on the media


  • Semiotics
  • Structuralism & Post-Structuralism
  • Postmodernism and its critiques
  • Gender and ethnicity
  • Marxism & Hegemony
  • Liberal Pluralism
  • Colonialism & Post-colonialism
  • Audience theories
  • Genre theories

…make sure you have some keywords/theorists for each one so that you can apply to whichever texts appear in Section A, or in response to typical Section B questions.