The more of the following you can talk about, the more range your Case Study has.
Does at least one of my Case Study texts have…
1. Opportunities for Alternative Consumption Trends?
Timeshifting / Binge Viewing / Media Meshing / Stacking
2. Opportunities for creating User Generated Content / Viral Marketing?
3. Opportunities for various Audience Gratifications?
Diversion / Personal Identity / Personal relationship / Surveillance
4. Opportunities for various Psychographics / Tribes?
5. The inclusion of Star Power? Continue reading “MEST 1 Section B – Making it ‘wow’.”